HT PEM fuel cell veteran joins Blue World Technologies

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With a focus on commercialising the HT PEM fuel cell technology, Blue World Technologies has recruited Morten Hougaard Sørensen as Chief Business Development Officer.

 Morten Hougaard Sørensen on the left and CEO and Co-founder Anders Korsgaard on the right

Aalborg, Denmark, 8 November 2024 – With the announcement of Morten Hougaard Sørensen entering the Chief Business Development Officer role at Blue World Technologies, the company is taking an additional step in strengthening its commercial focus. Having worked in the fuel cell industry since 2006 and specifically within the HT PEM technology since 2008, Morten has a strong technical background and experience that is second to none. Since 2012, Morten has been dedicated to transferring complex technology products to the market, ensuring the right fit between product specifications and market requirements while securing a high product maturity level.

 

“We are very pleased to have Morten joining the Blue World team and look forward to increasing our focus on bringing products to the market. Morten possesses strong industry knowledge, that is highly valuable on our journey towards realising the great potential of the HT PEM fuel cell technology”, says Anders Korsgaard, Co-founder and Chief Executive Officer at Blue World Technologies.

 

Morten is joining Blue World with the ambition of bringing their front-running HT PEM fuel cell technology to market at scale.

 

“It is of the greatest importance, that we can transfer our technology into products that meet the market expectations. Our cell technology has many advantages compared to traditional and competing technologies, but it also has the disadvantages of being a new technology. My recent work has been to improve and qualify HT PEM fuel cell products focusing on improving cost, reliability, and quality. Our customers do not choose our product because of the fuel cell technology – they choose our products because it brings value to them by providing reliable power, lowering greenhouse gas emissions, improving local air quality etc. I’m excited to be part of the team that brings Blue World’s products to the next level“, says Morten Hougaard Sørensen, Chief Business Development Officer at Blue World Technologies.

 

Morten Hougaard Sørensen holds a master’s degree in engineering from Aalborg University. Most recently, Morten has been driving the effort to commercialise fuel cell technology as Managing Director at Advent Technologies A/S, the Danish branch of Advent Technologies.

 



Press contact:

Anne Kvist    
Head of PR and Communication      
Mail:
akv@blue.world   
Mobile: +45 31 60 16 71 

 
 

About Blue World Technologies

Blue World Technologies is an ambitious and visionary developer and manufacturer of HT-PEM fuel cell components and systems for stationary applications, on- and off-road applications, and the maritime industry. The fuel cells act as a green alternative to combustion engines and diesel generators. As a part of the Power-to-X eco-system the methanol fuel cell technology contributes to solving parts of the green transition that cannot be solved by direct electrification and battery technology alone.

Blue World Technologies’ fuel cells run primarily on methanol – a renewable liquid fuel that simply and cost-effectively can be stored for years and transported around the world while reusing existing infrastructure.

Blue World Technologies is founded on extensive experience from the fuel cell industry and aims towards commercialising the technology through large-scale production. The company is focused on the High-Temperature PEM technology combined with methanol-reforming. The combination ensures a simple system design with high conversion efficiency and significant benefits including CO2 reduction, fuel cost savings, and reduced emissions.    

Read more about Blue World Technologies on our website www.blue.world or visit us on social media.

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